Wearable Tech: Fad or Future?
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Wearable technology was the
buzzword scrawled across the notebook of every budding tech journalist upon
launch. Months on, it seems that we were expecting far more than current
technology was capable of. As such, demand
saw a sharp decline. However, recently there have been incredible and
innovative advancements in wearable technology and sales are slowly increasing.
Is a resurgence in wearable technology on the horizon, and is the new
generation anything more than a fad?
Watches
Previously, product developers
and marketers had been experimenting with blurring the lines between smart and
traditional watches. But was this the right approach?
The first consumer model of any
new technology is going to be rough around the edges, but usually the PR and
hype around the first iteration is enough to carry sales and consumer interest
through, while developers improve on the existing product. Then, as sales begin
to drop off, the manufacturers can release their new, ‘perfected’ product
(until the next one). So, with that said, it certainly feels like a lack of
faith in the developers to release a product that is so closely linked to
mechanical watches. Because, from a consumer perspective, a smart watch is a
‘watch’ in name alone. The mobile phone I keep in my jeans tells the time too,
but we don’t call it a pocket watch. The real selling point of a smartwatch
comes with its integration with my other devices.
Perhaps feedback similar to mine,
is why we’re seeing such a change from the first generation of smartwatches in
the second generation.
Smartwatches are now releasing
with substantial improvements to battery-life, mobile app integration for
common services like Spotify and Google Play Music and further Bluetooth
integration for use in streaming data to other devices. SIM cards are even
available for selected models, allowing users to make and receive calls from
their device. The second generation
boasts improvement on key selling points of the first generation, with
considerable refinements to fitness tracking – going as far as logging the
results of strength training sessions (not just counting steps, and tracking
calories).
Newer smartwatches even look
better than before. It’s safe to say that smartwatches have made the leap from
gadget toys to stylish, professional accessories. It’s no surprise that
smartwatches aren’t cheap, and in order to perform sufficiently for as long as
possible they need to be maintained correctly. This revelation has created
avenues for established businesses that may have previously focused on the
maintenance and care of mechanical watches, into producing stunning, intelligent
smartwatch cases
that charge and protect your device and accessories on the go.
Likening the progress of
smartwatches to the hybrid car would be a fair assessment. Instead of trying to
define themselves as ‘smart-mechanical-watches’, we’re beginning to see smart
watches blending the best of both worlds, while offering an array of new
features for tech users. It’s safe to say that we’re seeing the gap between
tech and fashion close considerably.
Jewellery
Smart tech isn’t satisfied with
remaining at the wrist. Now, even fashion designers have turned their hand to
the tech market with ‘smart jewellery’. The creation of necklaces, earrings and
rings
that can interact with phones, mainly through visual and vibrating alerts is a
recent, but welcome inclusion to the smart market. Smart jewellery isn’t
confined to alerting the wearer when they have a like on Instagram either, some
even double up as fitness trackers.
Unfortunately, for men, there
doesn’t seem to be a huge array of smart tech jewellery, just yet. But, that
could soon be a thing of the past. Early last year, Samsung released
a concept product: smart tech cufflinks for men that can send visual alerts
when receiving a phone call or message. That’s more like it!
Eyewear
Smart eyewear has had a somewhat
tricky time getting its foot in the door. The much-anticipated Google Glass, never
really took off for a number of reasons. Most critics put it down to an overly futuristic
aesthetic combined with poor functionality. Though the failure of Google Glass
hasn’t deterred companies from jumping on the smart eye bandwagon.
The social media behemoth, Snapchat,
recently released
glasses enabling the user to take first person videos for their app. You
may have already seen 360 degree videos on Facebook – Snapchat glasses are also
capable of recording panoramic video. Though, at a $130 price point for a
glorified camera holder, only very wealthy adopters have found any real need
for the proprietary technology.
Could smart eyewear developers
learn anything from virtual or augmented reality developers like Microsoft’s
Hololens, or the HTC Vive? I’ll look to cover this topic in the coming months…
Stay tuned!
What’s next?
Let’s move away from the
functional and fashionable aspects of wearable tech, and look at how wearable
tech can improve the living standards of those affected by disease. In one notable instance, Emma
Lawton, a graphic designer diagnosed with Parkinson’s at the age of 29, created
a smartwatch that would interrupt the Parkinson’s vibrations with opposing
vibrations. Her device, produced with help from Microsoft Research Cambridge’s
innovation director Haiyan Zhang and the BBC was able to cut down the tremors
dramatically for the Parkinson’s sufferer.
There are endless possibilities
for wearable tech in becoming a helping hand for people with disabilities. Another promising instance of
disability-assistance based technology comes in the form of a braille dot
smartwatch, created by a Korean start-up company as an aid for the visually
impaired.
As I said before, the first
iteration of new technology is rarely anything more than an optimistic, and
exciting prototype. But with that said, I don’t think we have even skimmed the
surface of what wearable technology could achieve. Wearable technology
showcases incredible promise, far beyond that of other recent breakaways in
tech.
Like it or not, wearable
technology is a future we can’t ignore.
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